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The fever for Yang Hansen is unleashed in China with amazing TV audiences
Yang Hansen promises to become a media phenomenon that propels the NBA in China in a way that was unimaginable before. While Yao Ming's impact was overstated, in today's times, with the relevance of social media and how easy it is to follow the NBA, the Asian giant can rally behind a very promising player. An indication of the interest he generates is that the Portland Trail Blazers' Summer League games were more watched in China than all the games of the 2025 NBA Finals.
Summer League games featuring Yang Hansen carried higher TV ratings in China than the entire 2025 NBA Finals, per @WindhorstESPN.
The Trail Blazers’ young big is the next generation of inspiration for Chinese basketball fans. pic.twitter.com/AOdXJfYTHY— Evan Sidery (@esidery) October 9, 2025
This is an automatic translation. You can read the original news, La fiebre por Yang Hansen se desata en China con audiencias televisivas increíbles