Chus Bueno challenges the NBA: "The Euroleague doesn't need it to succeed"
The CEO of the Euroleague asserts that the competition has its own plan and will proceed with its transformation project towards a franchise model, regardless of the NBA's stance.
Chus Bueno has a clear roadmap for the Euroleague and does not intend to halt his plans due to a lack of agreement with the NBA. The top executive of the European competition has defended the independence of the project and has stated that the organization has the support of its owners to continue with the transformation it has planned for the coming years.
"We have very clear guidelines from the owners: we do not stop. The Euroleague has its own plan. It does not need the NBA to be successful," Bueno stated in comments reported by Hoopshype.
The Spanish leader insisted that the competition has a defined strategy and has no intention of changing its course. One of the main objectives of this project is to move towards a franchise model, a structural change that would represent a new era for European basketball.
"The plan that the Euroleague has is very successful and we will move towards franchises. We are not going to stop," he explained.
The transformation towards a franchise model
The commitment to franchises is one of the fundamental points of Chus Bueno's discourse. The Euroleague wants to evolve towards a different structure from the current one, in which the clubs are part of a common project with stability and conditions different from the existing system.
In that scenario, Bueno also wanted to make it clear that a solution must be found for all the teams that are part of the competition's ecosystem. The CEO referred to the 20 or 17 clubs that could be integrated into this new structure, hinting that the process will require studying how to accommodate all the entities involved.
"If we move towards franchises, then all these 20 or 17 will be part of the family and we will have to find a solution for everyone," he added.
His words reflect the Euroleague's determination to continue developing its own business model and competition. Potential collaboration with the NBA may be part of the future of European basketball, but, at least according to Bueno's message, it is not a prerequisite for the project to move forward.
The message is clear: the Euroleague wants to keep growing, move towards franchises, and build its future without depending on NBA approval.
This is an automatic translation. You can read the original news, Chus Bueno desafía a la NBA: "La Euroliga no la necesita para tener éxito"