Adam Silver wants to enter Europe like Donald Trump

The NBA wants to enter Europe with a lot of education but by force: I arrived because I want to and because I deserve it

Juan López | Sun, 03/30/2025 - 11:00
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Donald Trump and Adam Silver, in an image created by Grok.
Donald Trump and Adam Silver, in an image created by Grok.

The NBA wants to enter Europe. The NBA is going to try to enter Europe. The problem is that the NBA doesn't understand Europe. The polite commissioner Adam Silver, with a lot of calm, announced that he is going to create a new European league. Just like that. As if there was nothing in Europe. As if there wasn't a fantastic sporting competition like the Euroleague.

Logically, if it worked economically and an agreement had been reached with FIBA, this wouldn't happen, so part of the 'blame' for the potential American arrival lies with the European competition.

The plan is at least unbelievable until all the details are revealed: attracting Arab investment funds to pay a fortune to join the new European league. Like, a team with Qatari funding in Paris, another with Saudi funds in Rome, and one with Emirates funds in London. That, and add the teams that may reject the Euroleague (at the moment, the most likely are Real Madrid - Tito Floren has always dreamed of associating with the best basketball league in the world - and Olympiacos, the two teams that voted no to the Abu Dhabi Final Four).

We'll see what happens in the end. But the way the NBA is entering is not good. Without consultation, disregarding traditions, overlooking the sporting aspect. The idea is clear: they can attract Arab money and they are taking advantage of it. Then we'll see if it works in the long run (considering what is paid for TV rights in Europe for the current Euroleague, it's hard to believe a league where newcomers will have to pay around 250 million for a new team or franchise will work).

Europe thrives on traditions, its history, on sports rivalries forged by historic animosities of hundreds of years. We cannot conceive of a Euroleague without Partizan or Red Star, and I don't think the NBA would understand a Belgrade arena. We cannot imagine Madrid without Barça or Olympiacos without Panathinaikos.

Well, we'll see what happens. It seems they are moving forward, but if they fail to convince the vast majority of current Euroleague teams, the competition looks mediocre. It looks like it will last two or three years until they realize it's not profitable and calmly revert to what they were doing.

Adam Silver, with more tact, is trying to enter Europe like Trump: these are my conditions, and this is how things will be done. Let's see how it goes...

This news is an automatic translation. You can read the original news, Adam Silver quiere entrar en Europa a lo Donald Trump